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Loro Piana On a quest for excellence, touching the exceptional in life since 1924.

Loro Piana operates in the luxury goods industry making uncompromised quality its mission.

An enveloping silhouette that feels distinctive to Loro Piana. Against the backdrop of Lille Strandkær, the summer house...
01/11/2026

An enveloping silhouette that feels distinctive to Loro Piana.

Against the backdrop of Lille Strandkær, the summer house of Ellen Dahl, the Maison’s plaid turns into a tactile embrace, carefully crafted with unique savoir-faire.

Raquel Zimmermann shot by Robin Galiegue.


The beauty and simplicity of pure touch. In a setting of rare intimacy, Loro Piana’s plaid becomes an expression of sens...
01/11/2026

The beauty and simplicity of pure touch.

In a setting of rare intimacy, Loro Piana’s plaid becomes an expression of sensoriality, timeless elegance, and refined comfort.

Leon Dame shot by Robin Galiegue.


A Loro Piana Icon with perennial charm. Classic and versatile, the Grande Unita is a soft, warm accessory – a perfect ha...
01/11/2026

A Loro Piana Icon with perennial charm.

Classic and versatile, the Grande Unita is a soft, warm accessory – a perfect harmony of delicate cashmere fibres, timeless elegance, and absolute comfort, marking this month's entry in Ellen Dahl's poetic calendar.

Leon Dame shot by Robin Galiegue.


The iconic Grande Unita, backdropped by the scenic woodland of Mols Bjerge. Perfectly enveloping, the Grande Unita was a...
31/10/2026

The iconic Grande Unita, backdropped by the scenic woodland of Mols Bjerge.

Perfectly enveloping, the Grande Unita was among Loro Piana’s first finished products, created from precious cashmere cloth from the Piedmont factory. It serves as a symbolic hyphen between the Maison’s textile heritage and its new era of accessories and ready-to-wear.

Leon Dame & Raquel Zimmermann shot by Robin Galiegue.


An ode to the Maison’s century-spanning mastery of fibres. Loro Piana celebrates the opening of its new Omotesando flags...
30/10/2026

An ode to the Maison’s century-spanning mastery of fibres.

Loro Piana celebrates the opening of its new Omotesando flagship with an immersive Master of Fibres installation, taking visitors on a journey through its quest for excellence. The display showcases the Maison’s six-generation family legacy through signature objects and documents from its extensive Archivio Storico in Varallo, Piedmont, Italy. For the ultimate experience of the House’s unique sensorial touch, an innovative and interactive raw cashmere wall invites for tactile discovery.

Visit the Omotesando flagship to explore the installation, open from today until 1st November 2026.

A unique flagship store steeped in a deep relationship with Japan. Located on the iconic Omotesando street, the new bout...
29/10/2026

A unique flagship store steeped in a deep relationship with Japan.

Located on the iconic Omotesando street, the new boutique in Japan reinforces Loro Piana’s long-standing local presence, along with a shared appreciation for quality and tradition. A showcase of unique savoir-faire, the façade is adorned with bespoke, meticulously crafted terracotta tiles that evoke the beauty of the House’s fabrics. An architectural expression of the Maison’s mastery of exceptional materials.

28/10/2026

Unveiling the Omotesando flagship boutique through the lens of architect Jun Aoki.

Japanese architect Jun Aoki delves into the making of the façade of Loro Piana’s new boutique. Meticulously crafted, it encapsulates a ‘long-held belief in the emotional power of authentic materials, now translated into an experience on an entirely new scale.'

Primed for the mountain life. Within the scenic enclave of Dunton Hot Springs, fleece textures meld with the effortless ...
27/10/2026

Primed for the mountain life.

Within the scenic enclave of Dunton Hot Springs, fleece textures meld with the effortless lines of fine cashmeres and silks in an expression of refined comfort.

Long Li shot by Annemarieke Van Drimmelen.


An everyday winter look. In the crisp mountain air of Dunton Hot Springs, Loro Piana’s earthy-hued ensembles give off a ...
26/10/2026

An everyday winter look.

In the crisp mountain air of Dunton Hot Springs, Loro Piana’s earthy-hued ensembles give off a sense of innate ease. A capture of effortless holiday style, spontaneity, and the joys of the outdoors.

Ida Heiner & Dana Smith shot by Annemarieke Van Drimmelen.


A glimpse of elegance.  The holiday silhouette is veiled in patterned refinement, its paisley motifs lending an elaborat...
26/10/2026

A glimpse of elegance.

The holiday silhouette is veiled in patterned refinement, its paisley motifs lending an elaborate, moody feel.

Dana Smith shot by Annemarieke Van Drimmelen.


Adresse

623 Chemin Des Gardettes
Saint-Paul-de-Vence
06570

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