Coalition for Tobacco Control - Pakistan

es and public service vehicles, restrictions on the advertising campaigns of the tobacco industry and bigger and clearer health warnings on cigarette packs. Despite the introduction of these legislative measures, a comprehensive approach towards effective tobacco control is still lacking. These loopholes allow the tobacco industry to exploit an under regulated market. There is a strong need to keep the issue of tobacco control on the agenda of the policy-makers. The prevalence of smoking in youth as well as adult is high in Pakistan and the loopholes in the existing laws provide an environment for the industry to exploit especially in areas where implementation of the law is not strong and the consumption of tobacco is high. The strength of CTC-Pak is its membership who is already engaged in tobacco control work. The partners of CTC-Pak bring a range of expertise to the coalition and together present a unified front which is dedicated to the control of tobacco consumption in Pakistan. CTC-Pak requires support and commitment from civil society organizations for effective advocacy campaigns for raising awareness among masses on the issue of tobacco control by building their capacity and knowledge base on the tobacco control issue.