10/27/2026
I own my name! 🎉🌴
I woke up this morning to the news that Palm & Seal® is now a federally registered trademark.
7 months after I launched my business, someone filed to trademark my original name forcing me to rebrand and relaunch with a new one.
Palm & Seal went live on November 1, 2025. Then came the Google Business Profile. It took 8 months and a third profile to get it reverified under the new name, and I lost all my reviews along the way. 😩
So when it came to protecting this name, I didn’t wait. I filed with the USPTO in March. 📝
If you’re starting a business, search the USPTO trademark database before you order a single business card. Check similar spellings and sound-alikes too, then file to protect it. ✅
Thank you to every client who stuck with a brand-new business through a name change. 🤍
Business owners, have you trademarked your name yet? Tell me in the comments! 👇