Gen Z Millionaire's Hub

𝐖𝐡𝐚𝐭 𝐘𝐨𝐮 𝐒𝐡𝐨𝐮𝐥𝐝𝐧'𝐭 𝐃𝐨 𝐚𝐬 𝐚 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫

It would always feel great to be a social media influencer. Brands would pay you and all you need to do is to post about them. It does not require much effort. You must be careful about what you do though. One small mistake and your reputation could go down the drain. Here are the things you must not do as a social media influencer:

𝗘𝗮𝘀𝗶𝗹𝘆 𝗧𝗿𝘂𝘀𝘁 𝗢𝘁𝗵𝗲𝗿 𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿𝘀

It is alright to make friends with other social media influencers. However, trusting them is a whole different story. Besides, they are also your competitors and you don't know them too well. They may be plotting to bring you down and it may be too late before you realize it. If they follow you back after you follow them, better check back after a few days if they unfollowed you. That is a sign that they don't really want to be friends with you. They may just be using you to get more followers and you can't really blame them.

𝗣𝗼𝘀𝘁 𝗡𝗲𝗴𝗮𝘁𝗶𝘃𝗲 𝗦𝘁𝘂𝗳𝗳

It is never good for your reputation to post negative stuff about anything. If you feel hate towards someone, never post it on social media where your followers can see. Remember, some people don't really like negativity showing up on their feed. When they see that you preach negativity, they can unfollow you. The last thing you would want is to let them even think about unfollowing you. There are other ways you can release your hate other than posting about it on your social media channels.

Besides, time heals all wounds so it will eventually disappear.

𝗙𝗼𝗿𝗴𝗲𝘁 𝘁𝗼 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁

When someone comments on your posts, it would be great to reply to them as much as possible. Interaction is great for your posts and it increases the amount of comments. Besides, it is going to get the conversation going until more people comment. There are many ways you can show appreciation for your followers. For example, liking one of their posts can go a long way in making them happy. They may even post a story about that and you may even gain even more followers.

𝗕𝗲 𝗜𝗻𝗮𝗰𝘁𝗶𝘃𝗲

If you do go away from social media for a few days, you must tell your followers why. Maybe do a Facebook or Instagram story about it. If you have something going on with your personal life, your followers will certainly understand why you won't post for a while. However, disappearing without any reason can cause your followers whether you would want to be active on social media. In fact, it is common for social media influencers to post stories on Facebook and Instagram at least ten times a day. It is not because they have to but because they love doing it.

Now that you know what you must avoid doing as a social media influencer, stick to things that made you pretty popular. It is wearing the right clothes, always wearing a smile, and frequently posting about the things you love.

𝐇𝐨𝐰 𝐓𝐨 𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐁𝐫𝐚𝐧𝐝𝐬 𝐀𝐬 𝐀𝐧 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫

Influencer marketing is going through one of its best moments today, that's why big brands have bet on joining this digital strategy to promote their products. More and more companies are joining this practice to the point that it is becoming a genuinely professional strategy.

𝗕𝘂𝘁 𝗱𝗼𝗲𝘀 𝗶𝘁 𝗵𝗮𝘃𝗲 𝘁𝗼 𝗯𝗲 𝘀𝘁𝗿𝗶𝗰𝘁 𝘁𝗵𝗮𝘁 𝗮 𝗯𝗿𝗮𝗻𝗱 𝗺𝘂𝘀𝘁 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝘆𝗼𝘂?

Not exactly. As an influencer in growth or as an already established one, you can contact those brands that are of interest to you to offer your collaboration. Beware, though! You must pay special attention to your presentation. The first impression you make will be the key to a successful result, and you will only get one chance to do so. That's why we have prepared some tips for you to contact brands like a professional.

𝗨𝘀𝗲 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀

The first mistake some influencers make is to send a DM to the brands via Instagram. Don't do it! You take the risk that your message will be lost, among many others, and your proposal will be ignored.

Locate an email that the brand has destined to the Marketing department or if it's a smaller or emerging brand, contact them directly via WhatsApp. The treatment should be as human and personalized as possible, even if it is online. What you want is to receive all the attention, then show that you deserve it by being diligent in finding ways to make direct contact.

𝗣𝘂𝘁 𝘁𝗵𝗼𝘂𝗴𝗵𝘁 𝗶𝗻𝘁𝗼 𝘁𝗵𝗲 𝗺𝗲𝘀𝘀𝗮𝗴𝗲

As an influencer, you do everything possible to reach your community and that your target audience not only become followers of your brand but loyal consumers of your content. That is precisely what brands want that their product reaches their target audience.

Write a clear and precise message specially addressed to the brand, avoid copying and pasting, remember that you intend to speak directly to whoever addresses the brand and that they notice your genuine interest.

Tell them who you are, what your main networks are, and the channels you use to reach your audience. Also, tell them the profile of the person who is following you. Remember that it's about selling your image in an honest way to get the brand interested in you.

𝗛𝗮𝘃𝗲 𝗮 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗞𝗶𝘁 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲

Providing data is essential to justify the investment the brand will make in the collaboration. If you don't use any measurement tools, it's time to start. Use Google Analytics, or if your main channel is Instagram, you can use Creator or Business accounts. These tools will help you get accurate measurements of your audience, the visits you have, where they are located, and even the most favorable times to post. Relevant data that any company will take into account.

The best way to summarize all this is to create a social media kit that serves as a presentation portfolio that you can include in your email.

Prepare it in the most professional way possible, take your time, and include real information from all the networks with which you can provide exposure to the brand.

𝗕𝗲 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁

When you try to reach a brand, you must take into account your type of audience, approach brands whose interest is focused on an audience similar to yours because, in the long term, the intention is not only to get exposure through you. It is also about generating sales for the brand and awakening the interest of the community.

Also, remember to inform yourself about the brand; it's not just about looking for collaboration. It's about making a strong and close alliance so that a satisfactory job can be done. If you know the brand, you can expose it in the best possible way and also explain to them why they need you.

𝗧𝗮𝗸𝗲 𝗻𝗼 𝗳𝗼𝗿 𝗮𝗻 𝗮𝗻𝘀𝘄𝗲𝗿

If the company refuses to accept your request, you can contact them again a few months later to check if there have been any changes in your blog or social networks, or if they have told you that they do not need you at that time. But if they reject you again, cross them off your list and don't contact them again. There is nothing worse than a pushy, annoying person. You are free to propose, and they are free to reject. Keep trying with other brands that identify with you and learn from your journey.