Lucas Leverett

Website Contact the organization

Lucas Leverett Marcom Jedi & Civic Satori. Community advocate. Full-stack marketer. Certified in social media, culture, and people. Be curious. Avaritia malum. Mr.

Brand storyteller living the science and voodoo of commerce/creative intersectionality. Creative visionary Lucas Leverett has been a frequent steward of household brand names in his native Nashville, prior to relocating to Grand Rapids, MI. He is a cultivator of successful creative and marketing teams – crafting and advancing brand experiences for over twenty years through collaborative, growth-focused achievements. His background in both B2B and B2C markets encompasses design, technological and business proficiency, spanning the marketing, advertising and creative landscape. Lucas champions award-winning collaborations and project successes with nimble strategy, imagination, determination, intuition and limitless creativity. By force of will, he forwards ideas big and small toward bold goals – with an affinity for fruitfully audacious disruptions to the status quo. True to his Music City roots, Mr. Leverett lives a handful of lives: from his professional work to his spare time – conjuring up events filled with superheroes, spacemen and zombies. An outspoken “smash-mouth politico” when needed, Lucas maintains an open heart for common threads of community ideals and a preference for fraternity over tribalism when stubborn extremes will allow. Leverett takes pride in speaking truth to power with verbal dynamism, but is always eager to do the less flashy work of local committees and projects. Where the professional and political intersect, he takes pride a body of work for clients in local politics, from a lengthy history of Nashville-area clients and campaigns to a growing portfolio in Grand Rapids. Lucas Leverett is a capable and formidable operator in the public arena.

Damn. This is the loss of an OG Nashville legend.
10/21/2026

Damn. This is the loss of an OG Nashville legend.

With heavy hearts, we must share that Jack Cawthon (1946-2026) founder of Jack’s Bar-B-Que, has passed away, after a protracted battle with cancer. He was 80 years old.

When Jack opened his first Jack’s Bar-B-Que location (previously Cawthon’s Caterer/ Bar-B-Que 1976-1991) at 1st and Broadway in 1991 he did more than open a restaurant. He changed the face of Nashville.

Jack created spaces that are rooted in good food, hard work, and more than a little nostalgia. For more than 50 years, Jack welcomed guests, served his community, and helped make Jack’s Bar-B-Que a part of Nashville’s history.

We are grateful for the many friends, customers and employees who have stood with Jack throughout his life and career. Your kindness and support meant the world to him.

Please keep Jack’s family and the Jack’s Bar-B-Q team in your thoughts and prayers. Arrangements are pending and will be shared when finalized.

I know it's hard for some folks in the power structure and political elite class in GR to compute how people who are cri...
10/20/2026

I know it's hard for some folks in the power structure and political elite class in GR to compute how people who are critical of certain aspects of a civic project can still be huge supporters of those same things. From the beginning, I was enthusiastic about the Acrisure Amphitheater and remain so.

Seeing this infuse the kind of business bump it was intended to is a satisfying result for those of us who backed the hotel-motel tax and this project. That doesn't make the flaws (phoned-in sound studies, rubber-stamped push-through, bespoke ordinance carveouts by City of Grand Rapids' leaders, the gross relationships with Legends Global and Live Nation Concerts and even bad bike rack placement) something we should all just ignore—but this is worth celebrating.

I saw firsthand how much this impact was playing out a couple months back when I was at City Built and the place was packed because of Dave Matthews Band fans who were based at the Embassy Suites nearby. The ecosystem was in full swing. It made me proud to have been on the right side of history regarding that tax and the venue itself.

Now to get to work on mitigating the issues and continuing the pursuit of excellence!

Summer has always been the slow season for Lantern Coffee Bar and Lounge, the downtown Grand Rapids coffee shop that’s been in business for 13 years.

This year, sales at the coffee shop at the corner of Commerce Avenue and Oakes Street rose significantly during the summer months. According to Bailey, Lantern’s sales increased 12.5% in June compared with the prior year, followed by year-over-year increases of 27.5% in July and 21.6% in August.

Bailey credits Lantern’s summer turnaround to the newly opened Acrisure Amphitheater and the fresh crowds it brought downtown. Lantern is just a 10-minute walk from the venue, which opened in May at 201 Market Ave. SW for its first season of live music events.

Lantern is one of many downtown Grand Rapids businesses that received a lift from the amphitheater’s first season, which drew 400,000 attendees to 48 shows and 15 private events. But the gains were uneven, and downtown data suggest the picture is more mixed.

Read more here: https://www.crainsgrandrapids.com/arts-entertainment/cgr-acrisure-amphitheater-boosts-downtown-businesses-20261012/?utm_source=facebook&utm_medium=soc-own

So, let's get into this.First, transparency. While I was still on the Board of the West Grand Neighborhood Organization,...
10/20/2026

So, let's get into this.

First, transparency. While I was still on the Board of the West Grand Neighborhood Organization, serving as VP, I was an enthusiastic supporter of this project. The corridors of the WestSide have a horrid lack of place-making and reinforcement of identity and this concept was a perfect melding of my design and comms professional POV with my civic and activism passions, and skills. The design of these is fine. Not perfect, but not bad.

(Yes, I would have supported what many have suggested about involving artists, etc. but that was not as feasible as you might assume for a variety of reasons, both good and bad.)

All that said, this project has ballooned into a laughable boondoggle that you can guarantee has certain known members of the West Michigan Business Bro culture dipping into the slush fund.

Despite the feeble attempts of the very-problematic Executive Director of WGNO to diffuse public scrutiny over this application of so much money, the reality is that the funding for the Corridor Improvement Authority (CIA) is still The People's money, and tax-based. They use Tax Increment Financing (TIF), which captures future increases in property tax revenues within a designated business district to reinvest in local infrastructure and projects. That's still "our" money. It could still go toward other, better things.

We all need to be demanding full and complete information from our Neighborhood Org to understand this project better than the usual shoddy local media coverage has afforded. That kind of commitment to oversight was a key element of my values when I served as VP. These are the kinds of inconvenient inquiries I always pursued when serving, and will continue to ask from outside.

Control freaks don't like it when you're curious. It makes them uneasy and makes them start to vilify you and lash out, and cause the kinds of infighting that led me to step away. What's right has always mattered more to me than the egos and feelings of other people, so... here we are.

Transparency on all of this has been hard to come by, even when I was on the inside. Right now, the public is owed an explanation about why this is a $1.7M project, and exactly what portions of said costs apply to the arches vs other purposes, who the recipients of those public funds are, and what else they're going to.

I backed this project. But not at this kind of cost. It has ballooned into a possible swindle that likely will be profiting the usual suspects. And if that's not true, the burden of proof is on West Grand, the Business Associations involved, and the CIA apparatus of The City of Grand Rapids.

Three illuminated arches will welcome visitors to Grand Rapids’ West Side business districts as part of a $1.7 million project expected to debut in spring 2027.

10/20/2026

One of the best political ads/videos of all time right here. Every element is spot-on, and well-crafted.

Honoring Indigenous People's Day. Cheers!
10/12/2026

Honoring Indigenous People's Day. Cheers!

10/11/2026

So MAGA Mike Rogers the Florida Flip-Flopper thinks the affordability crisis is just about coffee?? What an unserious self-parody he is.

Taking on China has nothing to do with the most egregious and rotten part of this issue: the entirely optional war in Iran.

This stupidity is why people are resonating with Abdul El-Sayed.

The brilliance with which Abdul El-Sayed spara with the Fox News dopes is a master class. This has been missing from our...
10/10/2026

The brilliance with which Abdul El-Sayed spara with the Fox News dopes is a master class. This has been missing from our party for a long time, Democrats. And by “missing,” I really mean actively sabotaged and cheated out of opportunity. But the times they are a-changing…

Abdul El-Sayed is not merely surviving Fox News hits. He is dominating them, and the hosts know it — and Donald Trump definitely knows it, Sophia Tesfaye writes.

The Michigan Democratic Senate candidate has become an unlikely fixture on the conservative network, his cool composure leaving hosts alternating between hostility and reluctant infatuation. After El-Sayed’s Monday appearance on “The Story with Martha MacCallum,” Trump raged that Fox spends more time covering “Democrat jihadists” than GOP candidates.

As Tesfaye argues, El-Sayed understands something many national Democrats still miss: A media hit is not a policy seminar. He has figured out how to talk to the people who love Fox without pretending that the network is something it isn’t.

When MacCallum played a clip of Zohran Mamdani defining socialism as everyone having what they need to live a dignified life, then asked whether that disturbed El-Sayed as a capitalist, he dismantled the frame in seconds — bringing up public schools, roads and garbage pickup.

“El-Sayed embodied the most devastating move in American politics: When someone tries to explain socialism to you, explain the socialist parts of the life they already love.”

Read more on what Democrats can learn from El-Sayed’s Fox News appearances: bit.ly/3UatnVv

In case you missed Abdul El-Sayed mopping the floor with Florida Mike, here's the full debate video.
10/09/2026

In case you missed Abdul El-Sayed mopping the floor with Florida Mike, here's the full debate video.

Democratic Senate candidate Abdul El-Sayed and Republican former Re...

I'll always be proud of having helped launch this vital community resource and gathering place. The team doing the real ...
10/09/2026

I'll always be proud of having helped launch this vital community resource and gathering place. The team doing the real work, and the volunteers who've stepped up deserve the biggest pat on the back. Three cheers, and then some!

A year ago we unlocked the doors at 25 N. Park and honestly weren’t sure what would happen. Turns out a lot of you wanted a place to make stuff.

Here’s what year one looked like:

-84 members, from monthly folks to whole households
-237 people came through a workshop. That’s 65 sessions of 24 different classes, everything from dice casting to cutting boards to woodshop safety
-200+ people stopped by an open house, a Sunday Crafternoon or a meetup
-56 volunteers kept the lights on, and none of this works without them

Thank you to everyone who took a class, signed up, brought a friend, or gave up a Tuesday night to staff the shop. We’re a small nonprofit and every one of you is the reason we made it to year two.

If you’ve been meaning to come check us out, the first Friday open house is a good place to start. Info at joinGRM.org

10/05/2026

It’s very good news to see this infusion from Oracle to the Nashville Symphony. Given the tax breaks they’re enjoying in their development, they’re right to step up for my home town’s vital arts scene and pay back into the city’s culture.

It cannot be ignored, however, that the Ellisons are very problematic and folks cannot allow this to be a charity-washing that causes blindness to so many other concerns.

Hopefully, Nashville will stay vigilant and read between the lines, exercise good oversight, and assure the genuineness of this generous action. At least it’s not like it is with GR, where the philanthropy is far too centralized with far worse sources.

https://www.nashvillescene.com/music/oracle-nashville-symphony-10-million/article_7d664e4c-7a4b-5e47-8c8f-6e1eb4901f16.html

Address

Nashville, TN

Alerts

Be the first to know and let us send you an email when Lucas Leverett posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Organization

Send a message to Lucas Leverett:

Shortcuts

Share

Category