09/10/2021
This VP, Digital Innovation at a leading fashion brand—and one of our honorees on The Direct 60 list—shared what got them excited about the future of direct-to-consumer.
The Lead will announce 60 brand leaders like this one, who are driving transformation through innovative direct-to-consumer business models for their organizations.
Learn more about The Direct 60, to be announced 9/14. https://bit.ly/2YHDtAa
09/10/2021
On September 14, we’re unveiling The Direct 60 list, featuring 60 brand leaders who are rebuilding their company infrastructure where every brand is a direct-to-consumer brand.
Representing executives from all areas of the D2C value chain—from Marketing and E-commerce to Stores, Supply Chain and more—The Direct 60 excel at:
> Physical Retail Strategy
> Internal Organization, Hiring, & Change Management
> Supply Chain & Sustainability Initiatives
> Customer Acquisition & Retention Strategy
> Customer Experience
> Use of Customer Data & AI
> Digital Commerce & Omnichannel Capabilities
Stay tuned for the announcement and learn more about The Direct 60 here: https://bit.ly/3C0TGyF
adidas CB2 Express Logitech Eddie Bauer Bath & Body Works Mars, Incorporated Nike Michael Kors PVH PAIGE Roots Sperry SPANX UNIQLO USA Urban Outfitters UGG Vans YETI and more!
09/09/2021
Which honoree on The Direct 60 list said it?
The Lead is shining a light on 60 brand executives from any part of the D2C value chain —marketing, digital, technology, merchandising, logistics, customer experience, supply chain or stores — with the unveiling of The Direct 60 list on September 14.
We asked these brand leaders a range of questions related to their direct-to-consumer business, such as “What does success look like to you?” We’ll share their responses, including this one from a leader at an established global fashion brand, in the days leading up to the announcement.
Learn more about The Direct 60, to be announced 9/14: https://bit.ly/3A3d1i7
09/03/2021
The Lead Summit-Direct is where leaders from legacy and digital-first brands become great at direct-to-consumer.
✔ Master the skills to compete in today’s increasingly direct-to-consumer world.
✔ Validate industry change, build D2C muscle, and calibrate your business for a direct-to-consumer future.
✔ Hear from 40+ executive innovators at the forefront of this movement.
✔ Learn about new opportunities and threats, discover your blind spots (and strengths), and lean into technology roadmaps and innovative approaches for competing in the increasingly direct-to-consumer world.
✔ Meet The Direct 60 honorees. Learn how leading executives are transforming legacy brands and rebuilding company infrastructure to set a roadmap for your own business’ success.
Join us on October 14th in person or online: https://bit.ly/2WMI1nG
08/30/2021
Direct-to-Consumer is buzzy and cool. The term is now being used to incorrectly describe everything new and trendy in retail. As we build The Direct 60 List, The Lead is nailing down the essence of the term, setting boundaries, and clearing up the most common misconceptions around the definition of D2C, starting with this one.
Read the full article here: http://ow.ly/4iKG50G14Hh
02/18/2020
Foremost 50 Spotlight: StockX | Congratulations to for receiving the Challenger of the Year Award! We were so happy to host , who accepted the award during The Lead Forum last month. Stay tuned for more info on our upcoming events! @ Four Seasons Hotel New York Downtown
02/13/2020
The Lead Innovation Summit Agenda Topics are live! Click the link in bio to learn more. @ Williamsburg, Brooklyn
02/10/2020
This Wednesday February 12th at 12:30 PM EST, The Lead will be presenting the Foremost 50 Insights Report Webinar in partnership with ! To register, click the link in bio @ New York
09/29/2019
The Lead 2019-2020 Calendar of Events!
05/26/2019
The Leading 100 is officially here! The definitive source for technology start-ups driving innovation across the fashion and retail industry! Link in bio to see the full list! 💫 @ New York, New York
05/26/2019
AGENDA ANNOUNCED! Get to know some of our keynote speakers via link in bio! •Sandra Campos, CEO, •Anushka Salinas, CRO, •Neil Parikh, Co-founder,
Learn from and connect with the thought leaders and risk takers shaping the fashion industry at The Lead Innovation Summit on July 9th & 10th! ✨ @ Williamsburg, Brooklyn