07/12/2026
Some assembly required...
Have you ever heard of the Model 122, the Gateshead, or the Berwyn? These are just a few of the model names of homes produced by Sears, Roebuck & Co. during the first half of the 20th century.
Known as "kit homes" or mail-order homes, Urbana citizens and Champaign County residents could order a brand-new house from a catalog, have the building materials shipped directly to their property, and assemble it themselves or by a contractor. Between 1908 and 1940, it is estimated that Sears shipped nearly 100,000 prefabricated, stylish homes across the United States. Prices ranged from just a few hundred dollars to around $5,000, depending on the size and complexity of the model selected.
But Sears wasn't the only company in the mail-order house business. The Aladdin Company of Bay City, Michigan, and Montgomery Ward also offered ready-to-build homes that arrived by rail for assembly.
Plan-book homes were just as popular then as they are today. Radford Architectural Company, based in Chicago, published a variety of home plan books and magazines featuring stylish floor plans from which buyers could choose. Unlike a Sears kit home, however, purchasing a Radford home meant buying only the architectural plans—you were responsible for sourcing the building materials yourself.
Want to learn more about mail-order homes and house plans? Join the Champaign County Preservation Alliance for a fascinating presentation by Michigan architect Ron Campbell, who will explore the history of houses by mail while highlighting examples found right here in our historic city and county.
From Lippincott Road in Salem Township to Lincoln Place in Urbana, Main Street in St. Paris, and Mechanicsburg-Catawba Road, mail-order homes from the early 20th century are still all around us.
Join the conversation!
📅 Thursday, July 16
🕖 7:00 p.m.
📍 Urbana Episcopal Church
230 Scioto Street, Urbana
The presentation is free and open to the public. The Photos: Examples of mail order homes found on the streets of historic Urbana on Lincoln Place and Washington Avenue, and Main Street in St. Paris