Price is one way to compete. Being unique is another.
In this conversation with and .cafe , we explore how technology, knowledge, and access to distinctive coffees can help roasters create something that cannot be copied.
Because in the end, the goal is not to be the cheapest. It’s to offer something no one else can.
🎙️ Full episode available on the Mare Terra Coffee YouTube channel.
Mare Terra Coffee
• Specialty Green Coffee Importer since 1978
• R&D and Quality Lab
• Consulting
• Education MarreTerra - Green coffee importers since 1978.
Expert in coffee from sustainable farms, Mareterra is a referent in the selection of Speciality Coffee. Paying a particular attention to the geographic origin, traceability and quality of our coffee, we work in deep relations with the producers to help them develop a sustainable agriculture, respectful of the environment and of their social responsiblity. We regularly invite our clients to meet t
Volcanic landscapes, high-altitude farms and generations devoted to coffee. Grown between 1,500 and 2,200 meters above sea level, Kenyan coffees develop slowly, creating cups known for their vibrant acidity, juicy fruit notes and remarkable clarity.
Buy Kenyan Coffee at mareterracoffee.com 🍒 ☕️
At Finca Pampojilá, in Guatemala, drying coffee is also about understanding the environment. 🇬🇹
Different patio shades help optimize the drying process depending on the sunlight conditions. Small details like this shape the drying process and, ultimately, the cup. 🍒
Inside Open de Cata Preparation 🍒
Days before Open de Cata may look calm… but behind every detail there are calls, cuppings, logistics and a team balancing the event while keeping up with the everyday work that never stops. ☕️
Right now, everything at the office somehow leads to one thing: preparing the final coffees for Open de Cata Barcelona — May 29 & 30. ⭐️
See you in Barcelona. 💥
In Guatemala, everything begins with the flowering. 🇬🇹
For just a few days, coffee trees are covered in white blossoms, surrounded by aromas of jasmine and honey. A brief moment that will define the harvest to come. 🍒
But when the rains lose their rhythm, the flowering does too. And the harvest changes with it. 🌧️
Days between farms, producers, Pre-Open de Cata, cupping tables and coffee. 🍒
A small recap of everything we lived in Guatemala from origin to competition.
📹 Full vlog available on our YouTube channel — Mare Terra Coffee
From Atitlán, Alex Herrera shares one of the hardest lessons from years of managing coffee farms: choosing the wrong crop, breaking processes, or focusing only on short-term results will eventually affect both quality and profitability.
One minute about mistakes, discipline, and why coffee is far more complex than it seems.
🎙️ Full episode now available on the Mare Terra Coffee YouTube channel.
Silence. Focus. Cups on the table. 🇬🇹
Pre-Open de Cata-Guatemala — where every detail mattered and the level stayed close until the very end.
📹 Full vlog available on our YouTube channel — Mare Terra Coffee
At Pre-Open de Cata — Guatemala, we sat down with the participants to understand how they approached this moment: how they prepared for the championship, how they experienced the first cups, and how they work within the structure that cupping demands.
Beyond evaluation, it’s about sensitivity, consistency, and everything built behind each cup. 👀
Some of the most complex coffees in the world.
Volcanoes, altitude, and rich soils shape a deep, layered cup chocolate, spices, citrus… all in one.
At Mare Terra Coffee, we look for bold, structured coffees full of character.
Discover your favourite at mareterracoffee.com 🍒
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Mare Terra Coffee UPC/Campus Del Baix Llobregat. Edifici RDIT/Rooms 309/10/11. Esteve Terradas, 1
Castelldefels
08860
Horario de Apertura
| Lunes | 09:00 - 18:00 |
| Martes | 09:00 - 18:00 |
| Miércoles | 09:00 - 18:00 |
| Jueves | 09:00 - 18:00 |
| Viernes | 09:00 - 15:00 |
