08/10/2026
LOOK || Lakbay Likha: A Creative Tourism Experience Familiarization Tour (FamTour) Officially Kicked off in Quirino Province
The first day of Lakbay-Likha: A Creative Tourism Experience FamTour in Quirino Province opened with a closer look at the province’s art, heritage, local skills, and community stories.
The journey began at the Pagdadapunan Pavilion, where participants took part in a guided art appreciation and exhibit tour featuring paintings and creative works that showcase local artistic expressions.
From art, the group proceeded to the Quirino Province Museum and Library, gaining a deeper glimpse into the province’s history, culture, and identity. A circuit briefing followed, setting the stage for the creative experiences that awaited throughout the day.
The journey then continued at the QLife Processing Center, where participants observed food processing and explored how local ingredients and ideas are transformed into products.
From food, the group moved to Gomez, Cabarroguis, where the Gomez Ethnic Women Weaving Association demonstrated weaving and warping techniques. Participants also had a hands-on experience in T-shirt designing using woven-pattern retaso, turning fabric remnants into creative and meaningful designs.
At Melizabeth Food Products, participants listened to the owner’s success story, observed the production of local products, and brought home some pasalubong.
The day concluded at Flowery Hue Fossilized Flowers Handicrafts Manufacturing, where participants discovered and experienced the creative process of fossilized flower making.
From art and heritage to food, weaving, entrepreneurship, and handicrafts, Day 1 showed that creative tourism is more than simply visiting a place—it is about experiencing, learning, creating, and connecting with the people and stories behind it.
Lakbay-Likha: Creative Tourism Experience is a brilliant initiative spearheaded by the Department of Tourism (DOT) Region 02 headed by Regional Director Troy Alexander Miano, in collaboration with the Department of Trade and Industry (DTI) Region 02 headed by Regional Director Ma. Sofia Narag, aimed at showcasing how culture, creativity, and community participation can be transformed into meaningful tourism experiences.
The FamTour brought together representatives from DOT Central Office, including the Office of Product Development, Market Development, and the Branding and Marketing Operations Office, led by Director Ferdinand Jose Bagcal; DOT Region 02 and DTI Region 02; the LGUs of Ballesteros, Enrile, and Tuao in Cagayan; Isabela and Cagayan Tourism Offices; tourism organizations and industry partners such as PHILTOA, PTAA, and NAITAS; as well as representatives from the media, national and local tour operators, and other tourism stakeholders.
Their participation underscored the collaborative spirit behind Lakbay-Likha and its goal of connecting destinations, creative communities, tourism enterprises, and the wider industry through meaningful, immersive experiences.
