Cygnal

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Cygnal empowers corporations and campaigns to make great decisions with impactful survey research and data.

Cygnal provides intelligence for action through multi-mode polling, predictive analytics, and digital profiling.

10/01/2026

19 years ago, Brent Buchanan, Pollster started Cygnal. This morning, we smuggled a balloon bouquet bigger than a person up the elevator and filled his office to celebrate.

Happy Cygnalversary, Brent. Thank you for building something this special, and for caring about the people in it. 🎈🥳 Here’s to 19 more!

09/28/2026

“When you’re looking at those numbers, if you can’t claw that back, that isn’t a map to success right there. Those are not the margins that you have to win elections.” Mitchell Stone

09/11/2026

September 11, 2001.

We will always remember the thousands of lives lost, the first responders who ran toward the danger, and the families who still carry this day on this twenty-fifth anniversary of 9/11.

We never forget.

08/18/2026

26% of Trump’s 2024 coalition isn’t locked into a Republican congressional vote. Yet only 2% of the electorate has moved from Trump’s coalition to Democrats.

The GOP’s bigger problem is engagement. These voters haven’t changed sides, but many may not show up in November.

Our pollsters sat down in the Pulse Pod studio to unpack who is drifting, why turnout is at risk, and what could bring these voters back.

A behind the scenes look at the next Pulse Pod. 🎙️

07/30/2026

Everyone else just measures what voters think. We measure why.

It's why Cygnal is the most accurate private polling firm in the nation — and it's the whole thesis of Brent Buchanan's new book, America's Emotional Divide. Get yours here → https://www.cygn.al/americas-emotional-divide/

07/28/2026

The GLP-1 conversation has moved past vanity. The real fight now is affordability, and it'll decide who these drugs actually reach. On a special mini episode of the Pulse Pod, Brent Buchanan and Alex Tarascio dig into what that means for pharmaceutical companies' next move. ➡️ https://youtu.be/9GD0rH4AtUE?si=YNFqvZIi6wUY3gBn

07/24/2026

Welcome to the team, Trevor Good! 🎉

Trevor joins Cygnal as our new Marketing & Comms Specialist. He interned with us in 2022, 2023, and 2024 before taking a summer off to fight wildfires in Washington State (and meet his future wife along the way). Now he's back for good!

A Patrick Henry College grad with a degree in Literature, a devoted Kansas City Royals fan, and a children's book author, Trevor brings a writer's eye and a genuine passion for politics to our marketing team.

Glad to have you back, Trevor! Read his bio: https://www.cygn.al/people/trevor-good/

07/16/2026

This election isn't just a turnout game or a persuasion game—it's both.

Center Independents still have to be won and your base still has to show up. 🎧 New Pulse Pod: https://bit.ly/4vDK5cH

07/14/2026

Gas prices are down. Voter frustration isn't.

Men, rural voters, small towns, and Trump 2024 voters feel it most, calling gas prices a "major strain" this month.

🎙️NEW Pulse Pod episode is out now: https://www.cygn.al/media/the-anti-establishment-warning-shot-pulse-pod-ep-91/

07/10/2026

If you're still reading politics through a purely rational lens, you're missing half the picture.

Brent Buchanan's America's Emotional Divide makes the case for why feeling, not just facts, drives the vote.

📖 Get the book: https://www.cygn.al/americas-emotional-divide/

Address

4501 Fairfax Drive, Suite 605
Arlington, VA
22203

Website

http://cygn.al/, https://linktr.ee/cygnal

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