10/07/2026
In a world full of content, choose to be ICONIC.
Not louder.
Not trendier.
Not whatever the algorithm decided we’re doing this week.
Iconic.
Because the brands we remember aren’t just posting content, they know the story they’re telling, the world they’re building, and exactly how they want to show up in it.
That’s why Roxanne Engstrom-𝗠𝗮𝗺𝗮, 𝗠𝗲𝗻𝘁𝗼𝗿, Entrepreneur Hype Squad with ⚡️Roxanne Engstrom Hawa Images- Raleigh, NC Brand Photographer and Akilah Driver with Akilah Driver | Original Series Producer are bringing The Iconic Brand Lab to the SMB stage!
They’re talking storytelling.
Strategy.
Main-character energy.
And what it actually looks like to build a brand people recognize without chasing every trend that hits your feed.
Because being the main character isn’t about showing up for one really good episode.
There are seasons to this. And when you understand the story you’re telling, and build a strategy around how that story unfolds, you stop throwing content at the wall and start building a world people want to come back to.
You don’t want to miss this final 2026 She Means Biz!
Presented by Apex Chamber of Commerce
